Xavier
Institute of Communication offers Post Graduate Diploma in Public Relations and
Corporate Communication in full time mode.
Eligibility:
- 35 years and below AND
- Completed Graduation in any university stream or appearing for last semester of graduation
Admission:
- If you satisfy the above eligibility criteria, then you may apply for Online Entrance Test (OET). Successful candidates of OET, qualify for Personal Video/Live Interview.
Online Entrance Test (OET):
- 90 minute exam conducted online
- 150 marks total
- Two Sections: Objective and Subjective sections
- Objective Section - 100 marks for 60 minutes; accesses your Language Skills, Knowledge of Media, Logical ability and General Knowledge
- Subjective Section - 100 marks for 30 minutes; 3 questions which could be related to media to assess creativity, social values, writing skills.
Syllabus for PG Diploma in Public
Relations and Corporate Communication:
- Core Skills for PR:
- PR Concepts, Structures & Practice
- The PR Campaign / Strategic PR
- Effective Writing for PR
- PR & Media Relations
- Client servicing
- Corporate Communication Concepts
- Corporate Communication Practice
- News Reporting
- Research and Research Writing
- Measurement of PR Objectives/Campaigns
- Foundation based Skills for PR:
- The Making of a PR professional
- Management Studies
- The Mass Media Industry
- Effective Business Communication
- Integrated Communication
- Corporate Branding
- PR Industry Practice and Application
- Event Management
- Event Planning and Execution in PR
- Computer Skills for Media and Communication
- New Media & Practice
- New media Case-Studies
- PR Case Studies: Research, Analysis and Solutions
- Crisis Communication
- Public Affairs Practice
- Value added Skills for PR:
- Relationship Management
- PR Law & Media
- Audio Visual Communication Production
- Public Speaking & Presentation Skills for PR Professionals
- Professional Etiquette & Standards for PR Professionals
- Soft Skills required for PR Professionals
- Industry Project Practice: Held in Nov/Dec
For more
information, visit http://www.xaviercomm.org
Best Regards,
Farzad Minoo
Damania
Career
Counsellor & Trainer
Founder -
Career Nurturer
Email: farzad.damania@gmail.com
Mob:
9833971773
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